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WEB SECURITY
Prevx shields Web
banking for free, then
rids malware for a fee
Planted Plant
DNA Convicts
UK Thieves
INVESTIGATIONS
A GROWING WAVE OF MALWARE
is plaguing Web banking,
and new attacks are so effec-
tive that the market for a sec-
ond line of defense is buzzing
with activity.
Prevx, for example, is of-
fering a free program that
allows banks, governments
and e-commerce sites to sign
up for its business partner
program that offers malware
protection, real-time reports
that highlight threats, and
customer support—and rides
on top of whatever Web secu-
rity program the institution is
already using.
“We add an extra layer
of online protection,” says
Mel Morris, CEO of Prevx,
whose system operates as if
the end user’s computer is al-
ready infected with malware.
The UK-based vendor builds
a cocoon around the online
banking transaction on the
consumer’s PC.
Prevx has no announced
Direct Access, page 24

Custom-created DNA released at the ‘point of robbery’ literally sticks to robbers for a week

SLOW GROWTH ON TAP COVER STORY PAGE 18

THERE ARE TWO FACTS OF LIFE IN LONDON THAT MAKE THE BUSINESS
of hauling cash a more dangerous proposition than it is in the
U.S.: the bobbies don’t carry guns, and the London streets and
gas prices make driving giant armored trucks around an im-
practical solution. The result? Cash haulers are robbed at an
alarming rate, with these crimes up 15 percent in the first nine
months of 2009, compared with 2008, according to the British
Retail Consortium.
But executives at Loomis, one of the largest cash in tran-
sit companies in the UK, think publicity around a recent court
case will act as a deterrent. In the fall, Loomis helped convict
a pair of robbers using DNA evidence, but it wasn’t the thieves’
own DNA that did them in. Instead, Loomis relied on a custom-

Leading Off, page 10

Gut Instinct Meets Analytics

North Country Savings looks at when to get personal, when to get automated BUSINESS INTELLIGENCE

BY THE
NUMBERS
USING TECHNOLOGY TO KNOW
when not to use technology
might sound like upside-down
logic, but understanding when
to push customers into elec-
tronic channels and when to
get them physically in front of
a teller or bank rep is vital for
small banks to stay personally
connected to their custom-
ers. Brian Coakley, CIO of
North Country Savings Bank,
a $250 million institution in
Canton, NY, says using elec-
tronic channels to drive down
costs and boost customer con-
venience is all well and good,
but “as a community bank we
need to make sure we move
the right people to the elec-
tronic channel; but not every-
one all the time, or we lose
our ability to be a community
bank. If they never do branch
banking you lose your advan-
tage as a community bank.”
Coakley and the senior
management team at North
Country Savings recently em-
braced business intelligence
technology from COCC to
shed light on customer in-
teractions by better collect-
ing, sifting and presenting
Shifting Gears, page 26